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Bing Webmaster Tools

Ask your AI how your site does on Bing search

5 tools available

The Bing Webmaster tools let your AI agent read your Bing Webmaster Tools reports. Bing results also power Yahoo and DuckDuckGo, so this is the other half of how people find your site on search engines: ask which searches bring visitors from Bing, which pages they land on, or whether Bing is crawling and indexing your site.

Access uses an API key that you generate in Bing Webmaster Tools and store once in your private RunTools storage. The tools only read reports; you can revoke the key from Bing at any time.

Benefits

Why use Bing Webmaster Tools?

✓ Daily clicks, impressions and CTR from Bing search

✓ Top queries and pages with clicks, impressions, CTR and average position

✓ Crawl stats: pages crawled, pages in the index, errors and robots.txt blocks

✓ Setup in two minutes: sites already in Google Search Console can be imported

✓ Read-only tools: nothing is submitted or changed in your account

Use Cases

What can you do?

Search engine coverage

Compare how a site does on Bing and on Google by combining these tools with the Search Console ones.

Keyword opportunities

Find queries where Bing shows your site often but few people click, and improve those titles.

Indexing health

Check that Bing keeps crawling your pages and that errors or robots.txt blocks are not growing.

Traffic reports

Ask your AI for the daily Bing traffic of the last month and a summary of what changed.

Getting Started

How to set up

Add your sites

Sign in to Bing Webmaster Tools and add your sites. If they are already in Google Search Console, use the import option and they come verified.

Generate an API key

Open Settings → API access → API Key and generate a key. It gives access to your whole Bing Webmaster account, so keep it secret.

Store the key

Save it with env_vars_set key='BING_WEBMASTER_API_KEY'. Prefer storing it yourself over pasting it into a shared chat.

Ask your AI

Try: "List my Bing Webmaster sites and show me the top Bing search queries of the last 28 days for the first one".

Your Endpoint

Connect with Bing Webmaster Tools

Use this URL to connect with only Bing Webmaster Tools + Environment Variables enabled.

MCP Endpoint

https://mcp.runtools.link/{YOUR_KEY}

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🅱️ Bing Webmaster Tools

5 tools

Tools

Bing Webmaster Tools Tools

bing_webmaster_list_sites

0 args

List the sites in the user's Bing Webmaster Tools account and whether each one is verified (only verified sites have data). The API key is read from the BING_WEBMASTER_API_KEY environment variable (set it first with env_vars_set).

No arguments required

bing_webmaster_traffic

2 args

Daily clicks and impressions of a site on Bing search for the last N days of available data (Bing's data lags a few days). The API key is read from the BING_WEBMASTER_API_KEY environment variable (set it first with env_vars_set).

Arguments

Name	Type	Description
site_url	string	Site as listed by bing_webmaster_list_sites, e.g. 'https://www.example.com/'	required
days	number	Number of days, counting back from Bing's latest data (1-365, default 30) Default: `30`	optional

bing_webmaster_queries

4 args

Top search queries of a site on Bing search (which also powers Yahoo and DuckDuckGo results), from Bing Webmaster Tools: clicks, impressions, CTR and average position, summed over the last N days. Bing reports them by week, so the period is rounded to whole weeks. E.g. which searches bring visitors, or which ones show the site often but get few clicks. The API key is read from the BING_WEBMASTER_API_KEY environment variable (set it first with env_vars_set).

Arguments

Name	Type	Description
site_url	string	Site as listed by bing_webmaster_list_sites, e.g. 'https://www.example.com/'	required
days	number	Period to cover, counting back from Bing's latest data (1-180, default 28) Default: `28`	optional
contains	string	Only search queries containing this text (case-insensitive)	optional
limit	number	Maximum rows to return (1-1000, default 50) Default: `50`	optional

bing_webmaster_pages

4 args

Top pages of a site on Bing search (which also powers Yahoo and DuckDuckGo results), from Bing Webmaster Tools: clicks, impressions, CTR and average position, summed over the last N days. Bing reports them by week, so the period is rounded to whole weeks. E.g. which pages get the most clicks from Bing. The API key is read from the BING_WEBMASTER_API_KEY environment variable (set it first with env_vars_set).

Arguments

Name	Type	Description
site_url	string	Site as listed by bing_webmaster_list_sites, e.g. 'https://www.example.com/'	required
days	number	Period to cover, counting back from Bing's latest data (1-180, default 28) Default: `28`	optional
contains	string	Only pages containing this text (case-insensitive)	optional
limit	number	Maximum rows to return (1-1000, default 50) Default: `50`	optional

bing_webmaster_crawl_stats

2 args

Daily crawl stats of a site from Bing Webmaster Tools: pages crawled, pages in Bing's index, crawl errors, 4xx and 5xx responses and URLs blocked by robots.txt. The API key is read from the BING_WEBMASTER_API_KEY environment variable (set it first with env_vars_set).

Arguments

Name	Type	Description
site_url	string	Site as listed by bing_webmaster_list_sites, e.g. 'https://www.example.com/'	required
days	number	Number of days, counting back from Bing's latest data (1-180, default 14) Default: `14`	optional

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